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Microids

Missions

Social media management and community management since March 2024 for Empire of the Ants, Amerzone: The Explorer’s Legacy, Space Adventure Cobra – The Awakening and Syberia Remastered. My main tasks include handling social media calendars, creating content around the games, and interacting with the community on X, Facebook, Instagram, Discord and Reddit.‏‎ ‎

About Microids

Microids is a French video game developer and publisher based in Paris, working on original licenses or games based on well-known franchises such as the Syberia series, Corsairs and Hercule Poirot.

www.microids.com

Strategic planning

Develop and execute digital communication campaigns in line with the marketing strategy tailored to each game

Social media management

Define the content and editorial planning and manage communities on platforms such as X, Discord and Reddit

Content creation

Work with the Creative and Marketing teams to develop and plan strategic content: social media assets, articles, contests…

Community management

Engage in daily conversations with players and collaborate with the team to respond to questions efficiently

Paid media

Manage a budget to meet engagement and acquisition objectives and support the team for paid campaigns on X, Reddit and Facebook

Data analysis

Measure how social media content is performing and provide monthly reports with key numbers and recommendations
+400k
game wishlists
+11
million impressions
4
games managed

Empire of the Ants – Released on November 7th, 2024 (PC, Xbox Series and PS5)

Examples of social media assets made for social media and marketing

Examples of X posts

Amerzone: The Explorer’s Legacy – Released on April 24th, 2025 (PC, Xbox Series and PS5)

Examples of social media assets made for social media and marketing

Examples of X posts

Space Adventure Cobra: The Awakening – Released on August 26th, 2025 (PC, Xbox Series, PS5 and Switch)

johanna lajoux space adventure cobra the awakening

Examples of social media assets made for social media and marketing

Examples of X posts

Syberia Remastered – Released on November 6th, 2025 (PC, Xbox Series and PS5)

Examples of social media assets made for social media and marketing

Examples of X posts